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Transparent pricing

Starter is $9 a month. The more of your clients pay online, the lower your fee, and at 70% online, Pro is free.

The more of your clients pay online, the lower your application fee, until Pro is free. Full transparency, and a reward you earn, not a penalty.

How the fee works

  • On Starter you choose who covers the 10% fee, your studio or your students.
  • On Pro the 1% fee is paid by your students, so your studio nets the same as cash.
  • Cash payments never carry an application fee.

Free

Brand it and run the door, free

Free

    • Brand your studio and manage your dancers
    • QR check-in, kiosks, live board, and class schedule with RSVP
    Most popular

    Starter

    The full app for a small monthly fee

    $9/mo

    • Plus a 10% app fee on online payments. You choose who pays it, your studio or your dancers.
    • The fee drops to 5% once 50% of your active clients pay online.
    • At 70% you are upgraded to Pro automatically, for free.
    • Flo AI included, usage billed to your studio.
    • A small Floorcraft mark stays on your app.

    Includes a 14-day full Pro trial, so you can try every Pro feature before you decide.

    • The full app: booking, billing, memberships, and CRM
    • Your own branded member app, added from the browser to the home screen
    • Team Match, merch, reviews, and growth tools
    • Flo AI drafting, with usage billed to your studio
    • Member experience in 7 languages

    Pro

    Your brand up front, AI included

    $75/week

    • Free in any month where at least 70% of your active clients pay online.
    • Not there yet? Have Pro today for $75 a week, about $325 a month.
    • You pay nothing on payments. Your students cover the 1% app fee, so you net the same as cash.
    • Flo AI included, all usage on us.
    • Your brand front and center, with a small Floorcraft mark.
    • Everything in Starter, in your brand with a small Floorcraft mark
    • Flo AI included with no usage charge
    • Payroll reports, plus multi-location and floors
    • Studio screens and advanced analytics
    • Free once 70% of your active clients pay online

    Enterprise

    Your own platform, built around you

    Let's talk

    Custom pricing built around your studio. Tell us what you need and we will scope it.

    • Everything in Pro, under your own SaaS brand
    • Custom integrations and a guided data migration
    • Dedicated support from a real person
    • No application fees on your payments

    Completely risk free: the only risk is making more money.

    What you pay at your adoption level

    Under 50% paying online
    $9/mo + 10% fee
    50% to 70% online
    $9/mo + 5% fee
    70% and up
    Pro, free: your students pay the 1% fee

    Measured against the active clients you have uploaded, every month, automatically.

    Compare every plan

    Everything each plan includes, side by side.

    What it costs you

    • Price

      Free: Free
      Starter: $9/mo
      Pro: $75/week
      Enterprise: Custom
    • Price once 70% pay online

      Free: Free
      Starter: Free, you become Pro
      Pro: Free
      Enterprise: Custom
    • App fee on online payments

      Free: None
      Starter: 10%, drops to 5% at 50%
      Pro: 1%
      Enterprise: None
    • Who pays the app fee

      Free: Not included
      Starter: You choose
      Pro: Your students
      Enterprise: None

    Get set up

    • Check-in, kiosks, and live board

      Free: Included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Class schedule and RSVP

      Free: Included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Studio branding

      Free: Included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Student accounts

      Free: Included
      Starter: Included
      Pro: Included
      Enterprise: Included

    Run the studio

    • Private-lesson booking

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Memberships and weekly tab

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Events and parties

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Coach platform

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Payroll reports

      Free: Not included
      Starter: Not included
      Pro: Included
      Enterprise: Included

    Grow and retain

    • CRM and comms

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Flo AI

      Free: Not included
      Starter: Metered
      Pro: Included
      Enterprise: Included
    • Reviews

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Growth and analytics

      Free: Not included
      Starter: Basic
      Pro: Advanced
      Enterprise: Included
    • Team Match

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Merch

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included
    • Localization in 7 languages

      Free: Not included
      Starter: Included
      Pro: Included
      Enterprise: Included

    Make it yours

    • Floorcraft branding

      Free: Small mark
      Starter: Small mark
      Pro: Small mark
      Enterprise: Small mark
    • Multi-location

      Free: Not included
      Starter: Not included
      Pro: Included
      Enterprise: Included
    • Studio screens

      Free: Not included
      Starter: Not included
      Pro: Included
      Enterprise: Included
    • Your own SaaS brand identity

      Free: Not included
      Starter: Not included
      Pro: Not included
      Enterprise: Included
    • Custom integrations

      Free: Not included
      Starter: Not included
      Pro: Not included
      Enterprise: Included
    • Support

      Free: Community
      Starter: Priority
      Pro: Priority
      Enterprise: Dedicated
    • Your brand and data

      Free: Still yours
      Starter: Still yours
      Pro: Still yours
      Enterprise: Still yours
    Start free